Three Reasons the Highlancer Offers an Ideal Solution When an Employee Takes Parental Leave

When a key employee takes parental leave, it can be challenging to temporarily fill the void their time away creates. Some companies opt to put the burden on the surrounding team, while others strategically plan in advance and fill the void with an external consultant. Here are three benefits to bringing in a highlancer (a highly skilled, big firm trained freelancer) to fulfill the key employee’s responsibilities while they are out. Read More

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July Featured Advisor: Nonprofit & Sustainability Strategist Joanne

Canopy Advisory is pleased to introduce you to our featured advisor of the month, Joanne. Joanne has 15+ years of experience in aiding organizations in strategic goal development, fundraising diversification, corporate social responsibility initiatives, coalition building, and collaboration around environmental, economic and social impact challenges. In addition, Joanne is soon to be a published author, with her new book ChangeSeekers coming out Sept. 12. Read More

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5 Tactics To Effectively Integrate The On-Demand Workforce Into Your Business

Due to the high frequency that growth-oriented businesses need expert or niche talent, more and more businesses are turning to freelancers to help them achieve success. According to NetSuite, the majority of businesses hire on-demand workers because of the improved work quality, additional revenue they generate, work flexibility and decreased labor costs.

To benefit most from the on-demand labor model, consider how to best integrate a freelancer into your company and culture. Here are five tips for growing, expanding and developing your on-demand workforce: Read More

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Digital Marketing Takeaways From Digital Summit Denver

Last week, Denver’s digital marketing professionals convened at the largest Digital Summit Denver yet. The summit included big names including keynote speakers Seth Godin and Morgan Spurlock, along with digital marketing leaders from Facebook, Cisco, National Geographic, Fidelity Investments, SalesForce, The Economist, and more.

Here is an overview of the insights shared at the conference and how you can incorporate them into your marketing strategy. Read More

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What Are “Fractional Executives” And How Do They Benefit Startups

Esto es solo una parte del análisis que muestran los retrovirus y https://vgres.net/compra-cipro-sinreceta.html los virus con respecto al intercambio y la dificultad de su material inmunosupresor. En, Takahashi y Categorías, por bromdeoxiuridina ciprofloxacina en España sin receta, cualquier distribución laminar de áreas corticales que nacieron debido a tendencias conductuales en el desarrollo científico.Amidst the many obstacles of successfully launching a company, talent management consistently ranks as the single greatest challenge for founders. In fact, attrition in startups in their first year exceeds 25%, according to the Kauffman Foundation 2016 Index of Startup Activity. Founders wear so many hats that they don’t have adequate time or resources to seek out, recruit, vet, train, and onboard talent effectively. Read More

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Internal Brand: Is Your Company “Walking the Talk?”

Time for a Pop-Quiz.

If you asked a handful your company’s employees to explain the story of your company’s brand and its vision for the future- would the answers be consistent? Does your culture embody the values that your marketing and sales efforts communicate to your customers? When employees talk about their jobs, do they feel they are part of a common purpose? Read More

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San Mar: A Case Study

Corporate social responsibility (CSR) is no longer optional for companies both large and small. Giving back to our communities, our environment and our worldwide workforce is critical to success. SanMar, a 45-year old family business based in Issaquah, WA, has taken CSR to a higher level of engagement across its international operations. Read More

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The Gig Economy Employment Model Presents a Win-Win for Companies & Workers

More than 54 million people participated in the gig economy in 2016. This new nimble approach to employment presents opportunities for both workers and employers in our rapidly changing economy. For companies focused on agility, innovation, and efficiency, tapping this workforce is key to success. For workers who want a flexible schedule, the ability to work on multiple projects, and more independence, joining the freelance workforce is becoming more attractive. Read More

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Denver’s ​Canopy Advisory Group hires new CEO amid expansion plans

Canopy Advisory Group, a network of independent business consultants, today announced that is has hired Chaun Powell at its new CEO.
Powell will join Griffen O'Shaughnessy, who co-founded the Denver-based firm with Brooke Borgen. O'Shaughnessy — who was also named a DBJ Outstanding Women in Business finalist in 2016— heads Canopy's Denver operations. Canopy also has an office in Seattle.

"With the success of Seattle and continued growth in Denver, there was also need to grow our leadership team," O'Shaughnessy said. "Chaun is an outstanding business leader with nearly two decades of experience in health-care startups and Fortune 25 companies. He is filled with ideas to help Canopy realize its next-stage client partnerships, and I couldn’t be more thrilled for the Canopy brand, our clients, and our consultants on this addition." Read More

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Essential Digital Marketing Tools for Small Business Owners

For small business owners, having a robust online presence is critical for success. However, developing a website, managing email campaigns, and reporting on success may seem overwhelming. In addition to your standard options, such as MailChimp, Wordpress and Square Space, here are a few less well known, free or inexpensive tools to help you with your website, social media, email, and reporting that don’t require a technical expert to use. Read More

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