Client Success Stories

If you’ve been in the Golden Triangle neighborhood of Denver in the past two years, you’ve probably caught a glimpse of the major construction project at the Denver Art Museum. Back in 2018, when the DAM marketing team was in the early stages of planning for the reopening, they recognized it was going to be a unique opportunity to re-introduce the museum to the community. The team approached Canopy seeking brand expertise to help them with a brand audit and development of an updated brand strategy.

As an early stage B2B SaaS company serving the insurance space, Highwing needed to create a robust marketing program to build their brand from the ground up. The company had executed some initial marketing projects, but they still needed a more intentional and cohesive strategy to guide focused execution.

With no in-house marketing resource, Highwing needed a seasoned B2B marketer to help clarify their complex value proposition, align their messaging, and develop an integrated plan to engage C-level executives. They wanted help immediately and with the flexibility to scale up over time.

Allante Properties, a property management company, needed to streamline its financial processes to improve efficiency and reduce time spent on administrative tasks. The company turned to Canopy to implement a more simplified and effective approach to its financial operations, creating a more efficient and scalable structure for the future.

Urban Peak needed additional senior-level expertise to enhance its fundraising strategy and drive the success of an upcoming capital campaign. The organization partnered with Canopy to build capacity and refine its approach to securing essential funding for future growth.

Defy, a new CBD Beverage company co-founded by former Denver Broncos running back and Pro Football Hall of Famer Terrell Davis, needed to develop proforma financials. The company was in startup mode and was preparing to launch in 6 months.

The Biennial of the Americas is an international fusion of art, music, culture and thought-leadership designed to unify the Americas.  In odd years, BotA hosts a city-wide festival and this year the “Empathy in Action” themed programming drew record crowds, including to a fireside chat with Sir Richard Branson. A number of community donors help to fund BotA’s important and exciting work, but the organization was looking to enhance its corporate partnerships.

Land Title created a new Customer Promise and brand value proposition internally, and connected with Canopy when they recognized their team needed additional resources to support creating an intentional, cohesive campaign that is relevant and sustainable, all while strengthening relationships with key audiences.